JOY Creative Studio
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IAB Digital Content NewFronts

 IAB Digital Content NewFronts is an event for publishers and creation studios to show off their plans for the coming year. In 2016 I led the strategic and conceptual design aesthetic as SheKnows Media presented at NewFronts for the first time. This resulted in an immersive multi-media experience that aligned with our company objectives — build our brand, start conversations, all while focusing on social impact. As one reporter put it, “It was like an Apple keynote with cocktails.”  Photos:  Ashley DuBois

IAB Digital Content NewFronts is an event for publishers and creation studios to show off their plans for the coming year. In 2016 I led the strategic and conceptual design aesthetic as SheKnows Media presented at NewFronts for the first time. This resulted in an immersive multi-media experience that aligned with our company objectives — build our brand, start conversations, all while focusing on social impact. As one reporter put it, “It was like an Apple keynote with cocktails.”

Photos: Ashley DuBois

Main Space Closing Confetti

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