I was the creative visionary for #BlogHer16 held at the JW Marriott L.A. Live. #BlogHer16 is the premier conference for women content creators, bloggers, and social media influencers. I owned the overall brand aesthetic from concept to execution, and artfully directed the creative leads to ensure a holistic brand experience.
The goal was to solidify a fluid visual narrative, from the moment you walk into the hotel to the keynote stage.
#BlogHer16, held at the JW Marriott L.A. Live, is the premier conference for women content creators, bloggers, and social media influencers. Joy Creative Studio was the creative visionary and owned the overall brand aesthetic from concept to execution, and artfully directed the creative leads to ensure a holistic brand experience.
The goal was ensure attendees had an immersive brand experience from the moment they walked into the hotel.
Photos: Chris Pestel, Will Byington, Steve Hall