We collaborated with Operator Collective – founded because they believe the power in venture capital is concentrated among a homogenous group that doesn’t represent where the industry is now or where it’s going – to develop a brand identity and website that highlights their mission and values. The system centers on the organic shapes that overlap, creating a sense of people coming together, while the use of circular shapes create both an “O” and “C“. The outlined graphical element is one continuous, energetic line, inspired by the inclusivity and support system that is at its core.

In hand with the launch of the company came the branding for their inaugural Operator Summit and their company launch event.